SPRINGFIELD, Mass., Aug. 17, 2012 /PRNewswire/ -- More than 100 retirement plan sponsors attended MassMutual's Retirement Services Division's first-ever PlanSmartSM online seminar, Who is Gen Y and Why It's Important to Know.

The July 24 live webcast, featuring returning guest speaker Farnoosh Torabi, independent Generation Y money coach, best-selling author and personal finance journalist, reviewed how plan sponsors can best connect with and motivate this younger generation. Specifically, Ms. Torabi reviewed how sponsors can:

All attendees who completed MassMutual's brief post-event survey had the opportunity to opt-in to a drawing to win a one-hour onsite employee presentation with Ms. Torabi and members of the MassMutual Retirement Education Specialist team. MassMutual is pleased to announce that Allen, Allen, Allen & Allen of Richmond, Va. won the drawing. Allen, Allen, Allen & Allen is one of the oldest and largest law firms in Va. and has been a valued client of MassMutual for more than 10 years.

Results from the seminar's post-event survey were very positive, with 90 percent of the plan sponsors in attendanceratingthe online format, presenter, and information presented as Very Good (4) or Excellent (5).Additionally, all attendees completing the survey received a copy of Farnoosh Torabi's book, Psych Yourself Rich.

"MassMutual Retirement Services is pleased to deliver our first-ever PlanSmart online seminar, developed specifically for plan sponsors, to help them engage and motivate their Gen Y employee population," says Elaine Sarsynski, executive vice president of MassMutual's Retirement Services Division and chairman and CEO of MassMutual International LLC. "It is vital that we reach this generation early and in the ways that work for them to help drive healthier retirement outcomes in the future," adds Sarsynski.

Prior to the seminar, registered plan sponsors were provided with a heartfelt 31/2 minute video introduction to Maria, a Gen-Y retirement plan participant who shares her personal perspective on retirement and how best to reach her generation.

A free replay of the Who is Gen Y and Why It's Important to Know seminar is available for anyone who missed the live event. For more information about MassMutual Retirement Services, please contact your retirement plan advisor or call MassMutual at 1-866-444-2601.

The information within this presentation is solely the opinion of the speaker, an independent orator, who is not an employee of MassMutual Financial Group.

About MassMutual

MassMutual Financial Group is a marketing name for Massachusetts Mutual Life Insurance Company (MassMutual) [of which Retirement Services is a division] and its affiliated companies and sales representatives. MassMutual is headquartered in Springfield, Massachusetts and its major affiliates include: Babson Capital Management LLC; Baring Asset Management Limited; Cornerstone Real Estate Advisers LLC; The First Mercantile Trust Company; MassMutual International LLC; MML Investors Services, LLC, Member FINRA and SIPC; OppenheimerFunds, Inc.; and The MassMutual Trust Company, FSB.

Read more from the original source:
MassMutual Retirement Services' First-Ever Sponsor-Specific PlanSmart(SM) Seminar Welcomes 100+ Attendees