DALLAS & FORT WORTH, Texas--(BUSINESS WIRE)--

Mouser Electronics, Inc., a top global distributor for semiconductors and electronic components, extends its gratitude to its supplier partners that co-sponsored the 2012 Izod IndyCar Series. They include TTI, Inc, Sager, Murata, Molex, TE Connectivity, Phoenix Contact, Littelfuse, Panasonic, KEMET, Ohmite, Hammond, Harwin, ebm-papst, Omron, BIVAR, Fluke, and Amphenol.

The racing program is made possible by our co-sponsors, who play a key role in its success. Mouser would like to thank these partners for their commitment and passion for this dynamic program, said Larry Johannes, Mouser Electronics Vice President of Strategic Marketing. Our mutual goal is to provide our customers with a speed-to-market advantage and the high-tech world of IndyCar is the perfect test bed for some of these innovative products. We truly appreciate the support from our supplier partners.

This year, supplier co-sponsors were invited to join Mouser and KV Racing as VIP guests at the high-profile races, which included Long Beach, the Indy 500, the Firestone 550, Sonoma, and Fontana. The guests were shown behind the scenes of the IndyCar industry through meet-and-greets with Tony Kanaan, pit and garage passes, and suite access with a stunning view of each track. Suppliers got to see first-hand how their components and technology play a vital role in this high-performance sport.

To maximize branding and reach new customers, Mouser encourages its supplier partners to take full advantage of their IndyCar sponsorship by co-hosting Indy-themed, customer-centric contests, ads, events and special marketing initiatives.

Littelfuse was proud to join Mouser and KV Racing as co-sponsors of the No. 11 Mouser Electronics/GEICO/KV Racing Technology Chevrolet/Firestone IndyCar, said Cathy Whittaker, Director, Global Marketing Communication, Sales Channels & Operations for Littelfuse. Our Speed2Design campaign, coupled with our highly successful Tech Talk program, afforded our contest winners a once-in-a-lifetime opportunity to get up-close and personal for a first-hand view of racing technology.It also allowed us to communicate the critical importance of circuit protection across multiple technologies, including wired and wireless race communication between the driver and pit crew.

Participating in the IndyCar race sponsorship program with Mouser has allowed Molex to reach new customers in a unique forum, added Fred Bell, Vice President of Global Distribution at Molex.

With the support of many of Mousers top suppliers, the team experienced a great season, filled with excitement, anticipation, and some very close racing. Champion driver, Tony Kanaan, who drove the No. 11 Mouser Electronics/GEICO/KV Racing Technology Chevrolet/Firestone IndyCar, logged seven Top 6 finishes during the 2012 season, including three Top 3 showings a season-high 2nd place at Milwaukee and two outstanding 3rd place finishes at Iowa and the podium finish at the historic Indianapolis 500.

Mouser first set its sights on an IndyCar sponsorship in 2011 as an innovative way to connect with the industrys top engineers and as a high-profile showcase for its valued supplier partnerships. This successful, high-tech showcase united Mouser and KV Racing Technology with IndyCar champion Tony Kanaan behind the wheel. To view a video interview with Kanaan during his recent visit to Mousers corporate headquarters, click on http://mou.sr/GSTKHT.

Throughout the season, engineers were invited to take the Mouser 500 Challenge, a series of three engineering challenges to help find design solutions to various technical problems relating to the high-speed sport of IndyCar. To learn more about Mousers 500 Engineering Challenge and the winners, visit http://www.mouser.com/500challenge/.

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Mouser Electronics Applauds Supplier Partners for 2012 IndyCar Program Success