Tour The Very First Nic’s Organic Fast Food in Chicago’s Suburbs – Eater Chicago

Posted: February 21, 2017 at 4:46 am


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Chicagos suburbs have famously already seen the launch of one fast-food giant thanks to Ray Kroc and McDonalds in Des Plaines. The very first Nics Organic Fast Food opens sometime this month in Rolling Meadows and their ownership team hopes the debut of Chicagolands first organic fast-food chain will also lead to success at 2101 S. Plum Grove Road. Theyre attempting to create a recognizable brand that includes a mascot.

Farmer Nic wants to tell customers about the virtues of eating organic foods. If a cartoony mascot isnt credible enough, perhaps seals of approval will help. Throughout the restaurant theres stamps that read USDA Organic and Quality Assurance International Certified Organic. QAIs approval meant a lot to CEO Benjamin Brittsan, as it should tell customers how serious Nics is when it comes to serving food without pesticides and chemicals.

But dont mistake organic for fat free. This isnt a place to come to lose weight. Theres burgers, fries and chicken nuggets on the menu. However, there are options like a veggie burger and salad. The aim is a cleaner version of the fast food many Americans grew up eating. Burgers cost about $5. Add fries and a drink and the meal costs under $8.

Interior wise, check out the LED menu screens. They picked a simple and clean look. Nics is also the countrys first organic fast-food drive-thru, which is a boon for the car-centric suburbs.

Both Brittsan and his wife, Nicolette Brittsan, have dreams of expanding all across the country. Check out the photos below of their first restaurant in the Northwest Suburbs, a 10-minute drive north from Woodfield Mall.

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Tour The Very First Nic's Organic Fast Food in Chicago's Suburbs - Eater Chicago

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Written by simmons |

February 21st, 2017 at 4:46 am

Posted in Organic Food




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