By Matthew Staver/Bloomberg/Getty Images.

Jeff Bezos has yet to actually take over Whole Foods, but the prospect of the acquisition deal has already disrupted the grocery industry. On the day Amazon announced plans to buy the upscale grocer for $13.7 billion, investors pulled billions of dollars from competing companies, with the market cap destruction totaling almost $40 billion for the 20 worst-performing food and retail stocks on the S&P alone. And the fallout from the potential merger isnt over.

On Wednesday, meal-kit delivery company Blue Apron announced plans to slash the target share price for its upcoming I.P.O., from $15 to $17 per share to $10 to $11 per sharea dramatic cut for a company that, while unprofitable, was generating significant year-over-year revenue and closing its losses. The new share price would value Blue Apron at about $2 billion, compared to its previously expected $3.2 billion valuation.

At least part of the blame for the sudden change in value can be attributed to the Amazon-Whole Foods deal: between Amazons logistics and Whole Foods fresh inventory and organic foods, the merger of the two companies would almost certainly give Blue Apron a run for its money. Amazon already offers AmazonFresh, a food delivery service, and has given thought to expanding into the meal-kit delivery space, too. In the deal, Amazon would also have access to 400 Whole Foods locations, giving Bezos hundreds of potential delivery hubs in the same upscale markets in which Blue Apron is trying to establish a foothold. Though the companies havent announced plans to take on Blue Apron yet, it remains an existential worry facing the company.

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The Amazon-Whole Foods Merger Is Already Wreaking Havoc - Vanity Fair