PHILADELPHIA--(BUSINESS WIRE)--

Virtual Piggy, Inc. (OTCBB: VPIG.OB - News), an innovator in safe-online youth purchasing, today announced that they have entered into an agreement to provide their e-commerce service tochildrens education and entertainment media company Super Sprowtz, LLC.

Super Sprowtzs range of educational multi-media products including, plush toys, books, video games and apps will be available to purchase through their website using Virtual Piggy as a payment option which is fully compliant with the Childrens Online Privacy Protection Act (COPPA).

Adding Virtual Piggy to our payment options helps our customers have a healthy balanced checkbook, said Super Sprowtz Founder and CEO Radha Agrawal. Being able to offer our young customers a way to purchase items on our site that is fully COPPA compliant is really important to us.

Virtual Piggys unique and secure payment method prompts children to enter their username and password and if their purchase matches the parameters their parents set up for them, the payment goes through without them having to enter any personal information.

We are very excited to add Super Sprowtz to our growing list of online retail partners, said Jo Webber, Virtual Piggy CEO and Founder. Weve been strategically aligning ourselves with companies that share our goal of trying to improve families quality of life through entertainment and education.

Super Sprowtz teaches kids about healthy eating, fitness and sustainability, using innovative programs and advanced methodologies to transform the eating, exercise and nutrition habits of children.

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within a parent-controlled environment. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Childrens Online Privacy Protection Act (COPPA) and similar international childrens privacy laws. Virtual Piggy enables the Under 18 audience to play, transact and socialize in a secure online environment guided by parental permission, oversight and control. The company is based in Philadelphia, PA and on the Web at: http://www.virtualpiggy.com

About Super Sprowtz

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Super Sprowtz to Offer Virtual Piggy as Secure E-Commerce Solution for Online Checkout