Online Education Startup Coursera Lands $16M From Kleiner & NEA, Adds John Doerr To Its Board

Posted: April 19, 2012 at 9:11 pm


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It has already been a year since Peter Thiel called public attention to the bubble growing in American higher education. Yet, the cost of receiving a college degree in the U.S. has continued to grow, as student debt in the U.S. today has pushed north of $1 trillion, with the average debt per student standing at more than $25,000.

With the current fiscal trajectory of our educational system now unsustainable, an infusion of new blood has begun to enter the space, and a growing number of startups and entrepreneurs have turned their focus to upgrading educations legacy infrastructure. In turn, investors now seem ready to provide edtech companies with the type of capital that has typically been reserved for consumer businesses.

The latest example of this trend is the Mountain View-based Coursera, one of a growing set of edtech startups looking to combat the rising costs now endemic to higher education with smart, scalable, web-based solutions. Traditionally, online education has been seen as an underwhelming, ineffectual approximation of its on-campus sibling defined by micro-correspondence courses that are supplemental to the classroom experience, rather than a viable alternative.

Thats why Coursera is on a mission to bring Ivy League-caliber courses to online education for free. To help steer it down this path, the startup is today announcing that it has raised $16 million in venture funding from Kleiner Perkins Caufield & Byers (KPCB) and New Enterprise Associates (NEA). As part of its investment, veteran investor, long-time KPCB partner, and public education reform advocate John Doerr and NEA General Partner Scott Sandell, have joined the startups board of directors.

The startup plans to use its new capital to expand its content and feature set and to continue developing partnerships with institutions in the hopes of increasing its global student body. And part of what I think defines this new set of edtech companies is the understanding that, to bring true innovation to education, issues cant be addressed from the outside. In democratizing content and in bringing historically exclusive material to the masses, for it to be most effective, this cant be something that is forced on institutions by entrepreneurs, but instead, in partnership.

Like edtechs top-funded 2tor and newly capital-flush StraighterLine, Coursera is partnering with top-tier universities to co-develop course material. Unlike 2tor, which focuses its web and mobile platforms on post-graduate education, and thus specific vocations, (and just like StraighterLine), the startup is looking to provide courses across a broad range of disciplines, including medicine, literature, history, and computer science.

The cool part about StraighterLine is that its courses are ACE Credit recommended, meaning that they can be transferred for credit at a number of degree granting institutions. Its solution acts as a great complement to community colleges and equivalent feeder programs that funnel students into four-year institutions. In our coverage last week, I noted that the one thing missing was big name institutions accepting StraighterLine credit.

Coursera, on the other hand, seems to be going directly after top-tier universities. Accompanying its funding news, the startup also announced that Princeton University, Stanford University, the University of Michigan, and UPenn will be using its platform to make web-based courses available online for free. The startup believes that it is the first education platform to host content from multiple top universities in one place.

The one drawback, however, is that its courses, while emanating from respected institutions, arent offered for formal credit. Theres a chance they might offer certificates, but the startup will likely need to work this out if it has hopes of building a legitimate online university. Or making money, for that matter.

Of course, all this theoretical talk is fine, but we have yet to address what Courseras platform actually does. Currently, the startups platform includes video lectures with interactive quizzes, mastery-building interactive assignments, and collaborative community forums that encourage students to participate actively with classmates from across the globe. In other words, Courseras offers lectures that are broken down into 10 to 15 minute-long video chunks, with these interactive quizzes embedded into its lecture videos. It also enables students to complete auto-graded exercises that provide them with instant feedback.

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Online Education Startup Coursera Lands $16M From Kleiner & NEA, Adds John Doerr To Its Board

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April 19th, 2012 at 9:11 pm

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