Sunnyvale, CA (PRWEB) July 22, 2014

CoverCake provides library patrons and library staff with an exclusive books-as-seen-on-TV reference service that is available in library-branded mobile apps from Boopsie. It helps libraries and librarians answer the common question: I heard about a great book on Oprah, but forgot to write down the title. Can you help me find it?

The CoverCake subscription service is engaging and exciting to patrons and helps libraries increase circulation by making popular books easier to find while keeping the library fun and relevant to the interests of its community. CoverCake provides both library patrons and library staff with a comprehensive way to discover books that are featured in the media.

In the York County Libraries app, CoverCake was the third most popular channel. Lora-Lynn Kahler, the director of Technology Integration & Collections at the library, said, CoverCake serves a real need. It is exactly the kind of service that most libraries will want.

Library app users can browse New York Times Best Sellers lists or they can quickly find a book mentioned on their favorite media program.

For library staff, CoverCake provides another easy-to-access reference tool. When patrons come in to ask about a book they heard about in the media, the librarys staff can simply open up the app (or use the desktop app demo page provided for each library) to quickly find the title requested.

Libraries can also use the CoverCake integration to leverage their library collection on social media. For instance, a library staff member hears about a title being reviewed on the Today Show, they can share a link to the item in their catalog on their social media networks to increase their collections visibility. This leveraging can lead to acquiring new patrons who might not have entered the library otherwise.

Flower Mound Public Library in Texas began providing the CoverCake integration to their patrons in mid-May. On May 31st, more than half of the unique library app users were accessing their CoverCake integration.

CoverCake is a huge hit among our staff and patrons, says Sue Ridnour, Director of Library Services at Flower Mound Public Library. The integration makes it so easy to find the books our patrons hear about on TV and the radio.

The St. Charles Public Library app in Illinois saw 72% of unique users who accessed the library app visited the CoverCake integration.

Continue reading here:
Libraries Using Boopsies Mobile Platform Deliver Innovative Books-as-Seen-on-TV Reference Service to Patrons