Organic Food Archives - Page 96 of 160 - Conscious Evolution TV Conscious Evolution TV

Hundreds of glamorous guests made the most of the hottest tickets in town lastnight for the VIP launch party for LIV Organic and Natural Food Market. Well-known faces mingled with business leaders and key invited guests at theglittering bash, held at the stunning new Bold Street site.

In keeping with LIVs healthy but tasty lifestyle offering, guests were treated todelicious mocktails and canapes, with a focus on fresh produce and the best localsuppliers.

A live pianist ensured that the party went with a swing, while suppliers were onhand to showcase some of their outstanding ranges of food, drink, beauty andlifestyle products on offer at the ethical department store.

Proving to be a huge hit in the heart of the citys booming food and drink quarteron Bold Street, LIV opened earlier this monthafter a 1 million investment and hasalready wowed customers, offering the expertise of specialist independentretailers with the convenience of a department store.

Inside the Art Deco grandeur of Radiant House, LIV boasts a spectacular 10,000 sqft market area, as well as a light and bright 50-seat eatery, and a large featurewall artwork, celebrating Liverpools world famous sights.

Friendly and welcoming, LIV is the new venture from Knowsley-based Healthy FoodSupplies. It puts customers at the heart of everything it offers, making sure thatproducts are high-end but not elitist, truly offering something for everyone.

LIVs Ashleigh Coleman says: The feedback we have had so far has been reallywonderful to hear, from delight in the design, to how friendly our staff are.Everyone has made us feel so welcome.I am delighted that so many people have been able to enjoy tonights launch partyand we look forward to welcoming them back in the weeks to come.

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WATCH: Hundreds check out Liverpool's brand new organic food store, LIV - The Guide Liverpool (press release) (blog)

Photo: Tom Reel /San Antonio Express-News

Cashier Arnoldo Crispin bags some items for Amanda Cavanaugh at the new Natural Grocers store at 6514 N. New Braunfels Ave.

Kelly Ranson heads home with purchases at the new Natural Grocers store at 6514 N. New Braunfels Ave.

Jeannine Wild (left) and Josie Amodeo shop in the produce section at the new Natural Grocers store in Alamo Heights.

The new Natural Grocers store the companys second in San Antonio at 6514 N. New Braunfels Ave.

Grocery manager Julian Coronado talks with Jo Dornak and Daniel McFall at the new Natural Grocers store.

Michelle McClinton shops the fully stocked shelves.

Leslie Palmer turns cruises by the refrigerated items.

As organics become more mainstream, offerings in S.A. keep blooming

Mother and daughter Gina Hall and Ali Huser were scoping out the newly opened Natural Grocers store on North New Braunfels Avenue recently, checking out the organic produce, the humanely raised meats and the vitamins and supplements.

Hall joked that the selection reminded her of my hippie days, while Huser explained she was there because shed been born almost a vegetarian.

Both said they were happy to have the store in the Alamo Heights neighborhood the stores second location here and agreed theyd be back.

That these two women of different generations agreed that the store offered the kind of clean and green foods they are trying to eat more of says a lot about how the San Antonio grocery scene continues to evolve and how organic food has moved into the mainstream. As people become more watchful about what they put in their bodies and how diet affects health, more supermarkets are expanding their healthy offerings.

The situation in San Antonio reflects the rest of the country where sales of organic foods exceeded $35 billion in 2014 5 percent of total U.S. food sales according to the Organic Trade Association. And 51 percent of Americans reported buying more organics in 2015 than in 2014.

No surprise, then, that most of the nations largest retailers have publicly committed to offering more of these products to their customers.

In 2013, Target launched a line of organic, GMO-Free food called Simply Balanced. The next year, Walmart introduced its Wild Oats label.

Then last year Costco became the countrys top organic-food retailer with $4 billion in annual sales, compared to $3.6 billion for Austin-based Whole Foods Market, according to TheStreet.com. Costco highlights its organic offerings with green signage and often displays organics right next to conventionally raised produce for easy comparison.

As organics become ever more mainstream and these large chains duke it out for market share, prices continue to go down and consumers are paying ever less for organics.

Three pounds of organic bananas at the Schertz Costco store recently cost $1.99, versus $1.39 for the nonorganic. Two pounds of green beans were priced at $5.99 and $4.99, respectively. And 5.5 pounds of Gala apples went for $9.99 and $6.99.

San Antonio chef Elizabeth Johnson said she often finds organics cost less at her local Costco than from her traditional food purveyors.

With things like organic quinoa, basmati rice, dates, cashew pieces, youd be hard-pressed to find better prices than at Costco, said Johnson, owner of Pharm Table, which specializes in organic, plant-based cuisine.

A Costco representative declined to comment for this article.

The competition is good for consumers because supermarkets are no longer able to charge such a large premium on foods perceived as being clean, green and natural, said Rupesh D. Parikh, a senior analyst with Oppenheimer & Co. Overall, the market should continue to grow robustly, but well see see that growth spread out more widely among a larger number of players.

While a 2015 Consumer Reports survey found that organic foods were an average of 47 percent more expensive than their conventional counterparts, the difference shrank 8 percent between 2011 and 2015, according to the Organic Trade Association.

Walmart took one of the first shots across the organics bow when it introduced its Wild Oats brand in 2014, with prices that were, on average, 25 percent cheaper than national organics brands.

Even Whole Foods, which charges a premium for its healthy offerings earning it the derisive nickname Whole Paycheck is having to change its approach as customers migrate to lower-priced competitors.

Whole Foods previously announced it would be closing nine stores during the first quarter of this year. More recently it was rumored to be a takeover target of Boise, Idaho-based Albertsons, which once had 20 local stores, but left the San Antonio market in 2002.

In an effort to attract more price-sensitive consumers, particularly millennials, Whole Foods is launching an offshoot brand called 365 by Whole Foods Market that will feature a modern, streamlined design, innovative technology and a curated selection, said co-CEO of the company Walter Robb in an interview on NPRs Morning Edition. Prices there tend to be 15 percent to 20 percent lower than in the parent stores, according to Supermarket News.

There are now four 365 by Whole Foods stores open and a dozen more on the way, but the company currently has no plans to open any in the San Antonio area, said spokeswoman Rachel Malish.

The demand for organic foods is so great that at times it has strained supplies. To help guarantee theyll have enough produce, for example, retailers such as Costco and Whole Foods have reportedly offered loans directly to growers to help make the three-year transition from traditional to organic farming easier.

While San Antonio may have been slow to latch onto the trend, were catching up fast, according to observers.

H-E-B, the citys dominant grocery player, has been in the natural food space since the 1990s.

Weve always provided our customers with fresh, healthy food, H-E-B spokeswoman Julie Bedingfield said. But now were calling it out more, being more aggressive in telling our story.

In addition to selling its own private-label organics, the company last year rolled out Select Ingredients, a line of almost 400 products made without synthetic ingredients, including Red 40 and Yellow 5 artificial colors, bleached flour, partially hydrogenated oils and preservatives such as BHT, BHA and EDTA. More recently, it began pilot testing Wellness Centers in H-E-B Plus! stores where customers can watch healthy cooking demonstrations breakfast migas recently get copies of the recipes and buy the ingredients all in one centralized location.

There are currently Wellness Centers in H-E-B Plus! stores at Interstate 35 and FM 3009 and at Bandera Road and Loop 1604.

As one of the largest retail distributors of health and wellness products, we see this almost as the right thing to do, said Bedingfield. We saw this (move to health and wellness) coming two decades ago and we dont see it going away.

But San Antonio has had organic stores for almost 40 years.

Bexar County judge Nelson Wolff opened Sun Harvest, generally considered the citys first health food supermarket, in 1979.

Nobody came into the San Antonio market for years after we opened, he said of the chain he sold in 1999. Then folks like Whole Foods and Trader Joes showed that people were willing to pay more for food thats good for them.

The influx of new organic/natural stores to the area could be a sign of the citys rising income, but chef Johnson says it also reflects new people moving here.

Im seeing more San Antonians who are educated and have traveled and people whove moved here from elsewhere who are more interested in eating better, said Johnson of Pharm Table, Thats made it easier for these chains to justify coming here.

Whole Foods Market, the first grocer to be certified by the federal National Organic Program, entered the San Antonio market in 1993 near Wurzbach Road and Interstate 10 before moving to the Alamo Quarry Market in 1997. The second store, in the Vineyard Shopping Center on Blanco Road and Loop 1604, opened in 2012.

The chain sees San Antonio as a market for healthy food thats equal to any other in Texas.

Youve got amazing farmers markets and a very impressive, expanding restaurant scene, said Kelly Landrieu, a local forager for Whole Foods Markets Southwest Region. (Her title means shes responsible for finding new, locally made products for the store to carry.)

The citys growing food culture is one reason Natural Grocers opened its first store here on NW Military Highway in 2016, according to Clinthorne.

You folks have an undeserved reputation for not wanting to eat anything but chicken fried steak. And thats simply not true, he said.

In addition to selling only organic produce, Natural Grocers recently enhanced its vendor standards. Egg-laying hens, for example, must have access to shaded, outdoor yards where they can take socialize, perch and take dust baths to keep themselves clean and parasite-free. Dairy farms are required require to graze milk cows on managed pastures for a minimum of 120 days.

We gave our vendors plenty of time to adapt to these new requirements, Clinthorne said. But even so we had to drop a number of them because they couldnt or wouldnt meet the deadline.

As demand for this kind of food continues to grow, these vendors may be forced to reconsider their reluctance.

rmarini@express-news.net

Twitter: @RichardMarini

Cranberry Rock Farm owners Ron DiGravio and Cindy Townsend will talk about certified organic food and why is it beneficial to eat locally grown organic food at a May 4 Winthrop Lakes Region Chamber Breakfast talk, according to a press release from the chamber.

The breakfast begins at 7:15 a.m. in the Winthrop Commerce Center Community Room, 16 Commerce Plaza.

DiGravio and Townsend bought Cranberry Rock Farm in 2012 after the farm had not been in operation for 50 years. They will explain why organic is safer, more nutritious, and better for the environment than conventionally grown fruits and vegetables.

Located on 427 Pisgah Road in Winthrop, Cranberry Rock Farm is a certified organic farm, which requires following strict guidelines and Maine Organic Farmers and Growers Association approval.

The Cranberry Rock Farm breakfast talk is open to the public. The cost is $7 for Chamber Members; and all others $10. RSVP not necessary.

For more information: [emailprotected], 207-778-1556 or Cranberry Rock Farm on Facebook. Contact the chamber at 377-8020 or [emailprotected]

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Winthrop chamber to host organic farmers - Kennebec Journal & Morning Sentinel

Cuba Points to Urban Farming to Boost Organic Food Production

Not far from Havanas iconic Revolution Square, a Green plot of land offers a welcome break from the skyline and hubbub of Cubas capital.

More importantly, it guarantees the people an assortment of fresh Organic fruits and vegetables year-round.

This urban farm, like numerous others like it, grows leafy greens, such as cabbage, lettuce, chard and occasionally arugula, ensuring fresh vegetables feature on local dinner tables.

Thanks to a government program begun 30 yrs ago, urban farms today produce more than 1-M tonnes of Organic crops.

The program, which has spread across the country and is present in almost all major cities, was strengthened in the early 1990s after the collapse of the Soviet Union, then Cubas main political and economic ally.

The produce goes from the plot to our plates, says a retiree, who at least once a week visits the urban farm near her home in a populous Havana neighborhood.

It is a good source of Organic vegetables to complement the typical Cuban dish of rice, beans and pork, she said.

By Y 2020, government plans to invest more than $96-M, 80% from international financing to expand urban farms, according to the programs executive director.

The investment will be earmarked to develop irrigation, seed production, organic fertilizers, agro-ecological management and use of renewable energy, among other aspects, he recently told a Congress of urban, suburban and family agriculture in Havana.

As part of the program, locals will receive training to produce Organic vegetables and fruits, including local production of seeds, organic fertilizers, farm implements, bio-control and other factors.

Director of development for Cubas Agricultural Business Group, Alina Beltran, said the program has in the past year produced 70% of the lettuce seeds it needs, 80% of the Chinese cabbage seeds and 40% of radish seeds.

The program also teaches children how to plant and harvest vegetables, herbs and fruits.

By Y 2019, officials expect to produce around 1.2-M tonnes of Organic fruits and vegetables at 10,000 hectares of urban farms throughout Cuba.

Agriculture production is a priority of the national push to modernize the economic and productive system, with the goal of producing up to 60% of the countrys food needs.

Cuba currently spends some $2-B a year on imported food products, according to government officials.

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Cuba Points to Urban Farming to Boost Organic Food Production - Live Trading News

More than 800 residents spread around the northeast metro area have joined a Stapleton-based food cooperative with the goal of building an organic and locally sourced food market in north Aurora, across from the Stanley Marketplace.

This is a consumer-owned grocery store. We would purchase our food from local growers and source as much of our food locally as possible, said Stapleton resident and chair of Nourish Community Markets board of directors, Thomas Spahr. Our concept came from a group of neighbors in Stapleton who got together in 2009 and wanted an alternative to King Soopers.

But Stapleton alone doesnt havea big enough community to viably serve an independent, full-service grocery store.

We talked to Natural Grocers, Whole Foods and Sprouts about trying to come out to Stapleton, and none of them were interested, Spahr said. So, we decided to build it ourselves and make it something a little bit more inclusive of different neighborhoods like Park Hill, Northwest Aurora, Hoffman Heights and East Colfax.

So residents formed The Northeast Community Co-op Market, which incorporated as a Colorado cooperative in July 2014. In 2016, members rebranded the entire co-op organization as Nourish Community Market.

Since then, the primary goal of the group has been to gather enough members and enough money to feasibly build a marketplace at 2352 Dallas St. The store would go on the ground level of The Heights at Westerly Creek Village, a planned mixed-use condo development. Today, that land is an auto lot that is owned by one of the co-op members.

Were a ways out from breaking ground yet, Spahr said. Right now, the co-op has an agreement for that space that is contingent upon us getting our financing in order. We still have time to get there, but were exploring what its actually going to take to raise enough money to build in this location.

Right now, the co-op has about 802 members. Each members initial buy-in is $200. That money will go toward building about40 percent equity on the overall $4 million development cost of building a 10,000-square-foot grocery store from the ground up.

The co-op aims to have about 1,500 member-owners by July 1 in order to spread the financial risk among a larger pool of investors.

I was in Idaho before we moved to Aurora two years ago, and I grew up with a co-op just a couple blocks down the street the Boise Co-op, said Carolyn Pace, Nourish Community Market member who lives near the proposed market site in northeast Aurora. I always thought that every community had these, so it was interesting to move to such a big city and find out that theres no co-op here.

Organizers for Nourish Community Market are targeting Stapleton and northwest Aurora as their service zone because the communities are what members call food deserts; places devoid of fresh fruit, vegetables and other healthy whole foods.

I think of the area more as a food swamp than a food desert, Pace said. There are a lot of options, but its kind of a glut of unhealthy choices. It can be challenging to find a nutritious, affordable meal on East Colfax. I think providing access to those kinds of foods is a needed thing in this area.

In 2016, the co-op launched the Nourish Fresh Food Program, a food-box program delivering pesticide-free food farm Colorado Farms to the heart of Stapleton each week.

Ultimately, what were trying to do is develop a model that works, Spahr said. The grocery business is a difficult market to succeed in for startups, especially produce, but weve contracted with consultants who have done this many times over throughout the nation. Its financially challenging, but it isnt anything that any small business hasnt overcome. And this is something that the community really needs.

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Major grocery chains said no. So hundreds in north Aurora are making an organic food co-op. - The Denver Post

April 24, 2017

David McInerney, co-founder of Fresh Direct, a leading online fresh food grocer delivering directly to the doors of consumers in greater New York, New Jersey and Connecticut metro areas, has been announced as the fourth keynote presenter for the Organic Produce Summit 2017 in Monterey, CA.

Fresh Direct is recognized as one of the pioneers in e-commerce/direct-to-consumer delivery, starting in 2002 by offering fresh food and comparatively lower prices directly to consumers in high-density metro areas in the Northeast. McInerney and his team spend more than half the year travelling around the globe to learn, investigate, explore and taste fresh food.David McInerney

Understanding what were eating and whos growing it are the most important yet often forgotten details when it comes to what we put in our bodies, McInerney said in a press release. To meet and talk with those individuals and companies growing organic fresh produce and marketing it to consumers across the globe is truly an honor.

Fresh Directs McInerney rounds out an engaging series of four keynote presentations at OPS 2017. In addition to McInerney, attendees will hear from noted dietician and author Ashley Koff; Dennis Hoover and Erica Helton, the co-founders of The Organic Coup, Americas first USDA-approved organic fast food; and a Retail Roundtable presentation exploring the insights, opportunities and challenges facing retailers in the multi-billion dollar organic fresh produce industry. The three Retail Roundtable panelists are Dave Corsi, vice president of produce and floral for Wegmans, Heather Shavey, assistant vice president of global produce for Costco, and Chad Miller, vice president of produce procurement for Sprouts.

In addition to an informative series of educational sessions, we are thrilled with our line-up of keynote presentations. Our attendees will have an opportunity to learn from influential thought-leaders in three major areas of organic produce sales- retail, the up-and-coming foodservice sector, and the dynamic direct-to-consumer model changing the way all shopping is done," Susan Canales, director of operations for OPS, said in the press release. Our attendees will gain insightful and useful information on how leading companies are marketing organic fresh produce to consumers and the opportunities to drive sales into the future."

Canales also said only a very limited number of general registrations to OPS 2017 remain, with the event expected to sell out by the end of the month. The overall response and enthusiasm for OPS is unbelievable. We wish we had greater capacity to handle a larger audience, but we are confident the intimacy and energy of OPS 2017 will be unlike any other industry trade event," she said.

Further information about Organic Produce Summit 2017 is available at http://www.organicproducesummit.com.

April 24, 2017

David McInerney, co-founder of Fresh Direct, a leading online fresh food grocer delivering directly to the doors of consumers in greater New York, New Jersey and Connecticut metro areas, has been announced as the fourth keynote presenter for the Organic Produce Summit 2017 in Monterey, CA.

Fresh Direct is recognized as one of the pioneers in e-commerce/direct-to-consumer delivery, starting in 2002 by offering fresh food and comparatively lower prices directly to consumers in high-density metro areas in the Northeast. McInerney and his team spend more than half the year travelling around the globe to learn, investigate, explore and taste fresh food.David McInerney

Understanding what were eating and whos growing it are the most important yet often forgotten details when it comes to what we put in our bodies, McInerney said in a press release. To meet and talk with those individuals and companies growing organic fresh produce and marketing it to consumers across the globe is truly an honor.

Fresh Directs McInerney rounds out an engaging series of four keynote presentations at OPS 2017. In addition to McInerney, attendees will hear from noted dietician and author Ashley Koff; Dennis Hoover and Erica Helton, the co-founders of The Organic Coup, Americas first USDA-approved organic fast food; and a Retail Roundtable presentation exploring the insights, opportunities and challenges facing retailers in the multi-billion dollar organic fresh produce industry. The three Retail Roundtable panelists are Dave Corsi, vice president of produce and floral for Wegmans, Heather Shavey, assistant vice president of global produce for Costco, and Chad Miller, vice president of produce procurement for Sprouts.

In addition to an informative series of educational sessions, we are thrilled with our line-up of keynote presentations. Our attendees will have an opportunity to learn from influential thought-leaders in three major areas of organic produce sales- retail, the up-and-coming foodservice sector, and the dynamic direct-to-consumer model changing the way all shopping is done," Susan Canales, director of operations for OPS, said in the press release. Our attendees will gain insightful and useful information on how leading companies are marketing organic fresh produce to consumers and the opportunities to drive sales into the future."

Canales also said only a very limited number of general registrations to OPS 2017 remain, with the event expected to sell out by the end of the month. The overall response and enthusiasm for OPS is unbelievable. We wish we had greater capacity to handle a larger audience, but we are confident the intimacy and energy of OPS 2017 will be unlike any other industry trade event," she said.

Further information about Organic Produce Summit 2017 is available at http://www.organicproducesummit.com.

Original post:

Organic Produce Summit names Fresh Direct co-founder as keynote presenter - TheProduceNews.com

It starts with a seed.

No single person is going to fix the worlds food-supply and food-inequality issues, but Hamptons farmer Frank Trentacoste understands that its important to get your hands dirty and do what you can.

So Trentacostes Bhumi Farms in Amagansett has announced that its becoming a completely donor-based, not-for-profit enterprise. It will give away nearly all of its organic produce, thousands of pounds each year, to organizations that are dedicated to fighting hunger. Trentacoste will start by providing food to New York Common Pantry and The BronxsPOTS.

Like a public-radio statio, Bhumi Farms is looking for donors to support its efforts. Those who donate can receive farm-share boxes or other incentives, like a private dinner at the farm, but Trentacoste also hopes that some will pledge money simply to give those in need access to nourishing food free of GMOs, pesticides and fungicides.

I was feeling like food policy in the U.S. was terrible and about special interests, he says. A lot of issues are tied to poor food quality, including childrens health.

Trentacostes goal is to grow food for mass consumption, so hes focusing on crops like greens, carrots, beets, zucchini, cucumbers, tomatoes and peppers. He used to grow more esoteric produce like kohlrabi, but hes got a different mission now.

I feel like farms, especially organic farms, are more of a public service, Trentacoste says. A farm is a community and a conduit for an exchange of wealth: People who can afford to pay more can be willing to pay more. Food is the core of a lot of health issues. So food can be the core of a lot of healing.

Trentacoste clearly realizes that higher-quality food is more expensive and out of reach for a large part of the population, so hes doing what he can to equalize things.

Bhumi Farms is, of course, not alone in this movement of providing better food to a wider audience. San Franciscos Free Farm Stand has given away more than 28 tons of produce. Sprout City Farms has pay-what-you-can farmstands in Colorado.

Prominent chefs all over the country are doing their part, too. In Philadelphia, Michael Solomonovs Rooster Soup Co., which was just named one of GQs 10 Best New Restaurants of 2017, serves broth made with spare chicken parts from Federal Donuts and uses 100 percent of its profits to provide food and other support to the needy. Roy Choi and Daniel Patterson opened Locol in L.A.s Watts to give an underserved community access to better fast food. Italys Massimo Bottura, widely considered one of the worlds best chefs, has plans to open Food for Soul community kitchens in the United States and has scouted locations including The Bronx. Daniel HummsNomad Truckhas been selling chicken burgers created by different L.A. star chefs and donating the proceeds from those burgers to charities.

Trentacoste, though, made his decision independently. He spends a lot of time alone, he says, so he was mainly influenced by what was going on in his own head.

I was just looking at the historical context of food, he says. People would come to your door, and you would feed them. This is a modern take on the old act of feeding people. Even though youre not feeding somebody at your table, you can still feed them.

Trentacoste left his job as a New York City financial analyst in 2012 because he wanted to feel more connected to the world.

A lot of New Yorkers try to be spiritual and try to connect and reconnect, but they dont talk to the person next to them in the subway, he says. You go to a bar because you dont want to be alone, but you only talk to the person you went to the bar with.

Plus, Trentacoste was sitting at a desk all day, trying to maximize returns for faceless shareholders. Like so many New Yorkers, he would eat breakfast and lunch at his desk in a hurry.

So he decided to put his hands in the soil, to slow things down a bit. He started with 2 acres, quickly expanded and now has settled into a comfort zone of growing crops on about 10 acres. Instead of looking at a million things at once blinking up on your Bloomberg screen Trentacoste now finds peace starting at plants.

You can look at a plant, and it doesnt look like its changing, Trentacoste says.

Nature is about patience. Give nature enough time and something wonderful will bloom.

Even though hes often by himself on the farm, Trentacoste knows hes growing something that will better somebody elses existence. So he doesnt struggle with loneliness or feel lost the way he did in Manhattan.

There is a connection, Im producing something tangible, he says. I know Im feeding someone, and feeding someone is a pretty sacred thing.

His finance background, his understanding of how to analyze situations, helps him at Bhumi Farms.

Im big on efficiency: I want everyone to get access to the food, but I want them to get access to it efficiently, says Trentacoste, who adds, somewhat jokingly, that hes half capitalist, half socialist.

He found nonprofit groups that have a proven track record of distributing food in large quantities. Both NY Common Pantry and POTS were vetted by the Robin Hood Foundation, which works with more than 200 New York City nonprofits.

Feeding people, Trentacoste stresses, is just part of this.

These nonprofits are also focused on ending the cycle: programs to help people get stabilized, to get them out of poverty, he says.

In many ways, running a farm thats also a social enterprise suits Trentacoste better than being in finance.

I never had that killer instinct because I didnt want to squash anyone or get rich, he says.

He doesnt have to spend much time fixating on numbers anymore. Hes not sure if its more appropriateto track the pounds or the calories of food he donates each year. And how do you compare the value of a crate of kale to the value of a much heavier crate of zucchini? These are things he thinks about, no doubt, but he doesnt stress out about them.

When I ask Trentacoste his age, he has to think for a moment about what the correct answer is. Actually, I have to help him figure out the answer. Hetells me what year he was born. I ask when his birthday is. He turned 44 last August. He hesitated giving me an answer because he doesnt ever think about how old he is.

Age is one of those things that boxes us in, he says. I never say my age. Its one of those things: Socially, when youre a certain age, people expect something from you.

But when youre alone on a farm with your tractor, you dont sweat social conventions. Instead, you think about things like how your farm and what it represents extends far beyond your acreage. Youre fortified by a belief that wealthy people who can afford organic food would want to give other people access to the same high-quality food.

My base case is that people are good and people are empathetic, Trentacoste says. If Im right on these two things, I think this model should work. And its something I want to expand to other cities.

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Donor-Based Bhumi Farms Is Giving Organic Produce Away to New Yorkers - Observer

Archive for the ‘Organic Food’ Category

WATCH: Hundreds check out Liverpool’s brand new organic food store, LIV – The Guide Liverpool (press release) (blog)

As organics become more mainstream, offerings in SA keep – mySanAntonio.com

NOSB Recommends Higher Animal Welfare Standards for Organic Label – Organic Authority

Kick off "Organic Food against Climate Change challenge" – GlobeNewswire (press release)

Winthrop chamber to host organic farmers – Kennebec Journal & Morning Sentinel

Cuba Points to Urban Farming to Boost Organic Food Production – Live Trading News

Major grocery chains said no. So hundreds in north Aurora are making an organic food co-op. – The Denver Post

Organic Produce Summit names Fresh Direct co-founder as keynote presenter – The Produce News

Organic Produce Summit names Fresh Direct co-founder as keynote presenter – TheProduceNews.com

Donor-Based Bhumi Farms Is Giving Organic Produce Away to New Yorkers – Observer

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