MMRGlobal Salutes the Military and Presents Prepaid Personal Health Record Cards at the Home + Housewares Show Next Week
Posted: March 9, 2012 at 9:38 pm
LOS ANGELES, CA--(Marketwire -03/09/12)- MMRGlobal, Inc. (OTC.BB: MMRF.OB - News) ("MMR"), a leading provider of Personal Health Records (PHRs) and electronic document management and imaging systems for healthcare professionals, today announced that it will attend two major trade shows over the next week. The first is the International Home + Housewares Show in Chicago, March 10-13, the world's premier exposition of products for the home, where the Company has arranged to hold sales meetings with manufacturer reps and selected key account buyers for its Prepaid Personal Health Record card originally launched at the Consumer Electronics Show earlier this year. Each card is redeemable for a MyMedicalRecords Personal Health Record account for up to 10 family members including pets. The housewares industry accounted for $301.8 billion at retail worldwide in 2010 and this year's show is a sell-out.
MMR will also give a salute to the importance of health IT at the Military Electronic Health Records Conference in Washington, D.C., March 15-16, where it will showcase its patented health IT products and services to officials from the Department of Defense and Department of Veterans Affairs. The Company will demonstrate how it can connect its patented PHR and MMRPro document imaging and scanning system to the DoD/VA through a http://www.mybluebutton.com portal.
"By placing PHRs on retail shelves, MMR is creating an eHealth services consumer category at retail," said Robert H. Lorsch, Chairman and CEO of MMRGlobal. "A Personal Health Record is a natural frequent buyer affinity premium at pharmacies. PHRs also are a logical incentive to the sale of electronic monitoring devices connected to Telemedicine systems, such as blood pressure monitors, diabetes monitors or scales, which already communicate with our MyMedicalRecords PHR. Offering a PHR at retail should expose our service to millions of consumers monthly as they pass by retail shelves displaying our products. As the inventor of prepaid swipe activation according to the United States Patent and Trademark Office and co-founder of one of the largest prepaid calling card providers in the world, management has the experience in selling prepaid services to retailers and believes this business model will work."
"Further, exposing PHRs to consumers at retail should contribute to reducing healthcare costs and saving lives, garnering support of major payers. This is one of the reasons management believes the Company represents a unique opportunity for consumers and investors at this early time in the product life cycle, with eHealth projected to represent a $162.2 billion market in 2015," Lorsch added.
Participation in the two major market opportunities demonstrates MMR's continued effort to bring Personal Health Records to the broadest market of consumers possible. The Company has already participated in two leading industry shows this year, the Consumer Electronics Show in January and the Health Information and Management Systems Society Conference in February, to familiarize and educate different consumer groups and healthcare professionals.
Separately, the Company announced that it appeared for the second time in Los Angeles Superior Court yesterday where the judge continued MMR's request for a Writ of Attachment for $5 million under its Settlement and Patent License Agreement signed with Surgery Center Management (SCM). "We are optimistic about the balanced way that the court has heard this matter," said Lorsch. "So far, there have been two court appearances with substantial argument on both sides. We believe that ultimately the Company should prevail in its underlying case for $30 million against SCM."
About MMRGlobal, Inc.
MMRGlobal, Inc., through its wholly-owned operating subsidiary, MyMedicalRecords, Inc. ("MMR"), provides secure and easy-to-use online Personal Health Records ("PHRs") and electronic safe deposit box storage solutions, serving consumers, healthcare professionals, employers, insurance companies, financial institutions, and professional organizations and affinity groups. The MyMedicalRecords PHR enables individuals and families to access their medical records and other important documents, such as birth certificates, passports, insurance policies and wills, anytime from anywhere using the Internet. MyMedicalRecords is built on proprietary, patented technologies to allow documents, images and voicemail messages to be transmitted and stored in the system using a variety of methods, including fax, phone, or file upload without relying on any specific electronic medical record platform to populate a user's account. The Company's professional offering, MMRPro, is designed to give physicians' offices an easy and cost-effective solution to digitizing paper-based medical records and sharing them with patients in real time through an integrated patient portal. MMR is an Independent Software Vendor Partner with Kodak to deliver an integrated turnkey EMR solution for healthcare professionals. Through its merger with Favrille, Inc. in January 2009, the Company acquired intellectual property biotech assets that include anti-CD20 antibodies and data and samples from its FavId/Specifid vaccine clinical trials for the treatment of B-Cell Non-Hodgkin's lymphoma. To learn more about MMRGlobal, Inc. visit http://www.mmrglobal.com. View demos and video tutorials of the Company's products and services at http://www.mmrtheater.com.
Forward-Looking Statements
Statements in this press release that are not strictly historical in nature, whether or not such statement relates directly to the Company's future performance, management's expectations, beliefs, intentions, estimates or projections, constitute "forward-looking statements." Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the Company's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. Some can be identified by the use of words (and their derivations) such as "need," "possibility," "offer," "development," "if," "negotiate," "when," "begun," "believe," "achieve," "will," "estimate," "expect," "maintain," "plan," and "continue," or the negative of these words. Factors that could cause or contribute to such differences include, but are not limited to, the risk the Company's products are not adopted or viewed favorably by the healthcare community and consumer retail market; rollout and sales of the prepaid personal health record cards; business prospects, results of operations or financial condition; risks related to the current uncertainty and instability in financial and lending markets, including global economic uncertainties; litigation with Surgery Center Management; timing and volume of sales and installations; length of sales cycles and the installation process; market acceptance of new product introductions; ability to establish and maintain strategic relationships; relationships with licensees; competitive product offerings and promotions; changes in government laws and regulations and future changes in tax legislation and initiatives in the healthcare industry; undetected errors in our products; possibility of interruption at our data centers; risks related to third party vendors; risks related to obtaining and integrating third-party licensed technology; risks related to a security breach by third parties; risks associated with recruitment and retention of key personnel; maintaining, developing and defending our intellectual property rights; marketing and exploitation of our patent portfolio; uncertainties associated with doing business internationally across borders and territories; and additional risks discussed in the Company's filings with the Securities and Exchange Commission. The Company is providing this information as of the date of this release and, except as required by law, does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.
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MMRGlobal Salutes the Military and Presents Prepaid Personal Health Record Cards at the Home + Housewares Show Next Week
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