The way you present yourself to your employers, both current and future, plays a crucial part in career success and satisfaction. If you get it right, it can enhance your profile at work, helping you to win interesting projects, promotions and the respect of your colleagues. It will also increase your chances of being the successful candidate at job interviews or attracting clients to your business if youre self-employed.

Personal branding is a popular theme for online blog posts and articles. Individuals are encouraged to use tried and tested marketing techniques to promote themselves effectively to the world. However, care must be taken to ensure that the process doesnt go too far, ending with you presenting yourself in an overly polished, corporate way that doesnt truly represent what you have to offer.

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This free badged course, Personal branding for career success, will help you to pick your way through the concept of personal branding, developing and refining your own brand, and choosing tools and tactics that allow you to present yourself to current and future employers in an authentic and effective way.

Enrolling on the course will give you the opportunity to earn an Open University digital badge. Badges are not accredited by The Open University but they're a great way to demonstrate your interest in the subject and commitment to your career, and to provide evidence of continuing professional development.

Once you are signed in, you can manage your digital badges online from My OpenLearn. In addition, you can download and print your OpenLearn statement of participation - which also displays your Open University badge.

This course isendorsed by theCPD Standards Office. Itcan be used to provide evidence of continuing professional developmentbut is not accredited learning. We are unable to provide formal learner verification services for participation in our open online courses, which are provided freely by The Open University as self-directed CPD.

Anyone wishing to provide evidence of their enrolment on this course is able to do so by sharing their Activity Record on their OpenLearn Profile, which is available before completion of the course and earning of the Statement of Participation.

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Open University - Personal branding for career success